From Affirmations to GÜDE SKIN: The Journey of CheckOutJon

Hey Fam,

If you’ve been following my journey, you know it’s been one heck of a ride. From humble beginnings to building a community that embraces self-care and luxury, my story is a testament to the power of affirmations, resilience, and passion.

The Birth of CheckOutJon

It all started in the Mojave Desert, believe it or not. Born on a military base and later growing up in Los Angeles, my early life was anything but ordinary. But it was in Heidelberg, Germany, where I truly began to see the world differently. Living in a German neighborhood and attending an immersion school, I was thrown into the deep end of learning a new culture and language. This experience shaped me into someone who embraces every adventure and sees the beauty in diversity.

Fast forward to college, I met my Spanish husband Iván, and our love story began. Moving from the track field to creative projects, Iván and I built BRAVO Agency, our virtual creative studio. Together, we’ve traveled the world, capturing stunning visuals and creating content that resonates deeply with our audience. Our travels and experiences have been shared with you, my community, and it’s been an incredible journey.

Affirmations and the Birth of GÜDERICH

Life hasn’t always been smooth sailing. There were dark days when I needed something to lift me up, something to remind me of my worth and potential. That’s when affirmations became my lifeline. Every morning, I’d look in the mirror and repeat, “I am a luxury experience.” These words became my mantra, my reminder that I deserved the best in life.

This personal practice evolved into something much bigger. I wanted to share this empowering feeling with others, and that’s how GÜDERICH was born. My brand isn’t just about products; it’s about spreading love, boosting confidence, and helping others embrace their own luxury experience.

Introducing GÜDE SKIN

GÜDE SKIN is a natural extension of this journey. Our skincare products are crafted with love and intention, designed to cater to the unique needs of our community. From hydrating rosewater mists to nourishing serums, every product is a testament to the belief that self-care is an act of love.

Our tagline, “I am a luxury experience,”

Jonathan Richardson

Co-founder + Creative Director at BRAVO Agency | CEO + Product Designer at GÜDERICH. A man of many hats to say the least. I’ve found success In digital storytelling, turning influencers into brands and businesses into empires consider me the conduit between product and consumer.

https://www.BRAVOAgency.org
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